AvantGarde

From The Editor’s Desk

“Tell me and I forget. Teach me and I remember. Involve me and I learn.”
-Benjamin Franklin
Greetings from Team Avant Garde !
We welcome you back after a two month summer break following the last Analytics Special Issue of Avant Garde brought to you by Vishleshan- the Analytics Club of MBA, IIT Kanpur. The above quote quite [...]

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Industry Overview – Indian Retail

Retail in India was always a challenge from marketers’ point of view, but the consumers are always spoilt for choice. Consumerism in India is witnessing an unprecedented growth driven by a young and working population, urbanization, rising income levels, favorable demographics as well as growing brand orientation. The Indian retail market which is estimated to [...]

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Love what you do or Do what you love?

Wise people say, “Love What You Do” but nothing can be better than doing what you love. Travelling places, meeting people, taking decisions & working on company strategy is what I love to do and this is what I got to do for MAHLE FILTER SYSTEMS INDIA LTD (ANAND Group) during the two months of [...]

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Innovation At Workplace-Ideology Of Improvement

FOUNDATIONS LAID
With the advent of technology, man management has become the major requirement for the employees of all organisations. The beginning as is known to all is the toughest phase to cross, hence we always dwell on the intricacies before we start something new. This in short is referred to as planning. The same was [...]

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“Phases of life change, what remains constant is continuous learning”

If I was asked to describe my internship experience in three words, the words would be “explore”, “learn” and “network”. Having prior work experience in a techno – functional profile, my inclination was always towards the functional aspects of an organization. With zeal to develop my career in functional area, I pursued MBA. IIT Kanpur [...]

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Marketing Research – Exploring the unexplored

I am sure everyone working across different domains & industries must have thought at one time or another “I am not made for this work. I should be part of the management”. When I started my career as an engineer, I also believed the same. What I used to believe was that Managers just needed [...]

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If you can sell a service, you can sell almost anything in this world!

The First Day
New day, new hopes, and a new company (a startup); DeliveryChef.in.
You are told a day before your internship begins to decide the venue for the first meeting with your colleague. GIP mall it is. You reach the place well in advance so as not to leave a bad impression on the very first [...]

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Campus Buzz !!

The semester started with quite an interesting talk by Mr. Puneet Prakash as a part of the IME Academic Seminar Series. Puneet Prakash, Associate Professor at the IME Department, spoke about the “Credit Rating Thresholds and Extended Merton Model”. The talk focussed on how the Credit Rating Agencies are affected by the [...]

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